EOS Stepping up to The Challenge

Almost ten years ago, the aisles of almost all the major stores and drug stores stocked up boring-looking products in the lip balm category. The market lacked flair and pomp. Three individuals spotted this vacuum and opted to change it. Sanjiv Mehra, Johnathan Teller, and Craig Dubitsky, teamed up for this cause. Without seeking the backing of investors they set out to work. They wanted a brand that was exceptionally unique in both product and package, one that would have consumers going back for more.



Their first launch was well received, see usmagazine.com. Celebrities like Christina Aguilera, Kim Kardashian, and Miley Cyrus got spotted with the new wave that hit the market. Major stores like Walgreens, Target, and Walmart made deals to stock up the products. Beauty editors soon noticed the sensational new products and wrote exemplary reviews on it.


The New Splash of All Things Vegan

Having already set the precedent of releasing show-stopping products seven years ago, the EOS lip balm did not disappoint. Within a day of releasing the new range of vegan crystal flavored lip balms, that had the beauty industry buzzing, they had sold out on all of the products from their website says imabeautygeek.com. Thus could only be purchased from the local stores that stock the products. They are wild, flirty and colorful. The new collection maintained their signature shapes but with one distinct difference. It is a see-through range and completely animal byproduct free, as the beeswax is eliminated.



The products are of top quality at a good price. Smelling exceptional, feeling light in the palms, with a dazzling look, tasting sweeter than candy and have a clicking sound when the orb is being closed. They are smooth and feel light on the lips and last up to 3 hours. The lip balms also contain jojoba oil and vitamin E.

Hop over here and see positive review, https://www.youtube.com/watch?v=2_UEa9u13Mc!


1 thought on “EOS Stepping up to The Challenge”

  1. Evolution of Smooth really changed the way the lip balm industry operates. No doubt, this is due to the non innovative of other lip balm manufacturers. According to uk.bestessays reviews who gave a fantastic review of their products highlighted what has made Evolution of Smooth a success which has been seen to head other lip balms.

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